This article mainly analyzes the product function structure, business distribution and product function analysis and optimization of the Quanmin karaoke app, discusses the current development of karaoke products, and analyzes the successful experience and future development of the national karaoke app. As an introvert, I seldom go to KTV. Even if I go to KTV with my friends, although I really want to sing, I know how good my singing is. The crowd where friends email list sang. I am also very envious of my friends who sing well. I want to practice my songs well, and maybe one day I can show my singing skills in front of my friends. However, the ideal is very full, and the reality is very skinny.
It is unrealistic to go to KTV by yourself: it is too expensive, buying a KTV for home use will be noisy (yet) to (yes) neighbor (too) living (expensive), and singing is not good ( Poverty is the original sin), I can only hum and hum like this by myself to satisfy the little wish in email list my heart. Occasionally, I discovered the software of Quanmin K Song through the WeChat Moments. I downloaded and logged in out of curiosity, and its various K song gameplay deeply attracted me. The article will analyze the national K-song, and please correct the shortcomings. This article will analyze the following aspects: Product Positioning Product function structure Competitive Analysis user analysis user research Functional Analysis and.
Optimization Summarize 01 Product positioning Data source: National K song big data Combined with the data on the user's use of functions and behaviors of the national karaoke, the total use ratio of interactive functions with social nature (live broadcast, karaoke room, grabbing microphone, browsing dynamics, etc.) In addition to major core functions, it is an important email list factor to meet user needs and enhance user stickiness. The matter of K song is originally an act of public entertainment. A person's voice is lonely, and everyone can get high together. Listening to a friend's singing and being able to let your friend hear your own voice are the real demands of users. National K Song is a K song application produced by Tencent, which has a social network of hundreds of millions of people.